LAZADA Premium Beauty Mall
Riviera delivered Lazada’s glamorous press conference, announcing the addition of a plethora of beauty brands to their “Premium Beauty Mall” portfolio. With over 100 attending guests, including media representatives, bloggers and influencers, everyone was eager to discover the latest cosmetics and skincare offerings. From concept creation, design, product merchandising to on-site event production, Riviera brought to stage a stylish launch that thoughtfully displayed each beauty house with customised branding, while amplifying Lazada’s identity throughout. In particular, guests were especially delighted by the photo opportunity of a dreamy walk-in closet installation. With Lazada being one of the first events actualised since our grand opening in Bangkok, we are thrilled to continue our journey and apply our event planning expertise in this thriving city!