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Something Spooky about Gucci

It’s that spooky time of the year again, and what better way to celebrate Halloween in style! We’re not talking about dressing up as zombies and vampires, but to embrace the eccentric fashion and art culture from one of the world’s most luxurious brands. It all started with a last minute Halloween costume where Trouble Andrew dressed as a ghost by cutting two holes in his fine Gucci bed sheets; he was later dubbed “GucciGhost”. Thereafter, he tagged the well known fashion house’s double G logo on any surface he could find across New York. The graffiti artist soon caught the eye of Gucci’s Creative Director, Alessandro Michele, who gave him a new canvas – the 2016 A/W collection. This year, we see the ghostly theme make its way to Japan where Michele launched an immersive art project called “Gucci 4 Rooms”. Innovative Japanese artists, Chiharu Shiota, Daito Manabe, Mr., and recent collaborator Trouble Andrew, have created real and virtual spaces by boldly visualising eerie themes and patterns, which tie in with Gucci’s 2016 A/W collection. If you’re not going to be in Tokyo to witness the spine-chilling room, check out the installation’s interactive game that unlocks GucciGhost’s Secret Room. Riviera is thrilled to see a little piece of Trouble Andrew’s work in Chengdu at the Gucci flagship store, which was covered in graffiti motifs overnight! The store is definitely worth a visit for those who love fashion, art and gaming!