Dormeuil Private Collection Launch Ceremony & Fashion Show
Men in bespoke suits march elegantly down the entrance of La Maison, Shanghai. Welcome! You have arrived at the Dormeuil Private Collection Launch Ceremony and Fashion Show. A French luxury brand founded in the 19th Century, Dormeuil’s heritage and craft is spoken through the Private Collection’s debut and its suavely dressed guests. Hidden in the nooks of the French Concession, La Maison was the ideal venue to bring the brand’s vision to life. The House of Dormeuil speaks to the principles of fashion, bespoke, heritage and sustainability. From their fabric to tailoring, we were pleased to showcase these values through the activation event, providing the design, production, management and entertainment. What was your favourite piece from the show?