Event Type:
Multi-Day Annual Luxury Travel Roadshow

Client Type:
Luxury Travel

Riviera Office:
Sanya, China

Deliverables:
Creative Concept and Design

Full-Scale Event Production

On-site Event Execution and Logistics

Event Communications

Guest Experience Support

DONG Connection: Where Luxury Travel and Meaningful Connections Meet

DONG Connection is a premium event on the luxury travel calendar. It is an appointment-based roadshow that connects Chinese buyers and global suppliers for curated networking, inspiring conversations, and cross-cultural exchange. Organised by DONG Luxury Travel Collection and co-founded by industry visionaries May Wong (CEO) and Bamboo Zhou, DONG Connection stands out for blending business with creativity. Moreover, it fosters authentic relationships across the industry and redefines the traditional event experience.

Creative Concept and Design at DONG Connection 2025

A Vibrant Theme Inspired by Nature

For the 2025 edition, DONG Connection honoured the vibrant spirit of Sanya with a fresh and colourful concept. Hosted at The Sanya EDITION, the event embraced a vivid palette inspired by nature, creating a lively and emotionally engaging atmosphere. To further enhance the experience, elements of wellness and sustainability were thoughtfully woven into the event design.

A Celebration of Sanya’s Landscape

The natural landscape of Sanya served not just as a backdrop but also as a guiding theme. Throughout the event spaces, colourful and memorable setups celebrated Mother Nature, moving beyond the usual “green” narrative. As a result, attendees were immersed in an environment that combined beauty, creativity, and environmental respect.

A Multi-Day DONG Connection Roadshow Full of Discovery

Curated Experiences and Insightful Sessions

The four-day DONG Connection experience was carefully curated to inspire both connection and discovery. It included an energetic opening ceremony, insightful market intelligence sessions, and elegant hosted lunches and dinners. In addition, relaxed networking moments allowed for more informal exchanges and stronger relationship-building.

A Memorable Farewell Celebration

Finally, the event concluded with a vibrant poolside farewell party featuring cultural performances and immersive entertainment. This festive finale created lasting memories and celebrated the new relationships and shared aspirations built throughout the event.

Our Partnership with DONG Connection 2025

End-to-End Event Management Excellence

Our event planning team was proud to support DONG Connection 2025 as their official event agency in China. We provided end-to-end services, including creative concept development, event production and staging, on-site execution, and communication support.

Delivering a Seamless Guest Experience

From early planning to final delivery, we ensured that every detail aligned perfectly with DONG Connection’s vision. By seamlessly blending aesthetics, functionality, and guest experience, we helped bring this milestone event to life and set a new standard for luxury travel roadshows.