EVENTS
FARFETCH Mix Music Party
Event Type: Social Event, Brand Event
Client Type: Fashion, E-Commerce
Riviera Office: Shanghai, China
Deliverables:
Creative Design
Production Solutions
On-site Event Execution
Communication
Launching a Global Fashion Movement
The FARFETCH Mix Music Party celebrated the launch of #FARFETCH MIX#, the brand’s new global IP project. As the world’s leading fashion e-commerce platform, FARFETCH created this initiative to spark collaborations across industries and immerse fashion in popular culture. The goal was clear – to unite diverse communities through bold self-expression and multi-dimensional style.
A Night to Remember in Shanghai
After three years without an in-person gathering, FARFETCH returned in style. Our Shanghai event team helped bring this highly anticipated celebration to life at SYSTEM系统, one of the city’s most dynamic venues. The event welcomed 1,200 guests to a night of creativity, energy, and connection.
Music Meets Fashion
The party pulsed with energy, thanks to music curated by Chace, whose electrifying set kept the dance floor alive. Powerful live performances by Zhang Yangqi added another layer of emotion, captivating the audience with her vocals and stage presence. This blend of sound and style embodied the heart of FARFETCH’s cultural mission.
A Seamless Experience by Riviera Events
Our event management team in China handled the creative direction, production, and onsite execution. From visual design to logistics, every detail was crafted to ensure a smooth and inspiring experience. The event became more than a party – it became a space where creators, consumers, and industry leaders came together through the shared language of fashion.
Event Type: Social Event, Brand Event
Client Type: Fashion, E-Commerce
Riviera Office: Shanghai, China
Deliverables:
Creative Design
Production Solutions
On-site Event Execution
Communication
Launching a Global Fashion Movement
The FARFETCH Mix Music Party celebrated the launch of #FARFETCH MIX#, the brand’s new global IP project. As the world’s leading fashion e-commerce platform, FARFETCH created this initiative to spark collaborations across industries and immerse fashion in popular culture. The goal was clear – to unite diverse communities through bold self-expression and multi-dimensional style.
A Night to Remember in Shanghai
After three years without an in-person gathering, FARFETCH returned in style. Our Shanghai event team helped bring this highly anticipated celebration to life at SYSTEM系统, one of the city’s most dynamic venues. The event welcomed 1,200 guests to a night of creativity, energy, and connection.
Music Meets Fashion
The party pulsed with energy, thanks to music curated by Chace, whose electrifying set kept the dance floor alive. Powerful live performances by Zhang Yangqi added another layer of emotion, captivating the audience with her vocals and stage presence. This blend of sound and style embodied the heart of FARFETCH’s cultural mission.
A Seamless Experience by Riviera Events
Our event management team in China handled the creative direction, production, and onsite execution. From visual design to logistics, every detail was crafted to ensure a smooth and inspiring experience. The event became more than a party – it became a space where creators, consumers, and industry leaders came together through the shared language of fashion.
