EVENTS

FARFETCH Mix Music Party

The FARFETCH Mix Music Party was an extraordinary celebration that embodied the spirit of FARFETCH’s global IP project launching in the summer of 2023, #FARFETCH MIX#. As the world’s leading e-commerce platform for fashion, this initiative aimed to create vibrant collaborations with various industries as they immerse themselves in popular culture, infusing it with the essence of fashion. The goal: to engage enthusiasts from diverse backgrounds and introduce them to the multifaceted style that defines FARFETCH.

As FARFETCH’s first in-person gathering to take place in the last three years, our event management team in Shanghai were delighted to help bring their vision to life. Held at the vibrant venue SYSTEM系统, this event brought together 1200 attendees for a night filled with inspiration, fashion-forward expressions, and unforgettable moments. There was mesmerising music curated by Chace, who captivated the audience with his electrifying beats, and the overall atmosphere was further elevated by the exceptional performances of Zhang Yangqi, whose powerful vocals and captivating stage presence left a lasting impression. 

FARFETCH served as a bridge, connecting creators, promoters, and consumers from various industries and domains through the universal language of fashion. It was a joyous occasion where music and fashion merged, creating an immersive experience exclusive to the FARFETCH platform. Our event planning team in China played a pivotal role in bringing this event to life, providing creative designs, seamless production solutions, and impeccable onsite execution. Every detail was meticulously crafted to create an inspirational and welcoming environment where attendees could embrace their unique styles and connect with like-minded fashion enthusiasts.